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how do you sell headphones you can’t hear?
Beats needed a way to educate their global sales team about new products before they hit shelves. We built them a rich, interactive experience that takes storytelling and product education to a new level.
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We designed the Tempo app to make complex product features tangible through 3D renders and interactive modules that let you get up close and personal with the new headphones
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Credits
Matt St Gelais, EDC
Jennifer Xin, Design Director
Owen van Dijk, Principal Software Architect
Daniel Marin, 3D Artist
Benjy Deng, Motion Designer
Joey McRobert, Senior Copywriter
Giancarlo Bauzulli, Editor