how do you sell headphones you can’t hear?
Beats needed a way to educate their global sales team about new products before they hit shelves. We built them a rich, interactive experience that takes storytelling and product education to a new level.
We designed the Tempo app to make complex product features tangible through 3D renders and interactive modules that let you get up close and personal with the new headphones
Credits
Matt St Gelais, EDC
Jennifer Xin, Design Director
Owen van Dijk, Principal Software Architect
Daniel Marin, 3D Artist
Benjy Deng, Motion Designer
Joey McRobert, Senior Copywriter
Giancarlo Bauzulli, Editor